Available Sponsorship Opportunities
Convention/Platform Hosts Back to top
Members Only - $18,000 each (3 Opportunities)
This prestigious sponsorship offers maximum visibility for three-industry-leading companies. The Convention Host and Platform Sponsors are acknowledged as the premium supporters of the Convention, enjoying the highest level of exposure before, during, and after the Convention, with the highest priority of branding on the 2022 NCA Virtual Convention webpages and virtual platform and in all marketing promotions. The Convention Host Sponsorship include a premium benefit package featuring a variety of exclusive benefits. See the full list of benefits above.
Members Only - $11,500 each (2 0 Opportunities)
A Diamond Sponsorship offers an excellent opportunity for your company and brand to stand out from the crowd and “shine!” Talk about a gem of an opportunity!
Bandwidth Sponsors (2 0 Available)
**SOLD**
Member $6,500 / Non-Members $7,000 each (7 2 Opportunities)
Premier sponsorships offer excellent positioning and opportunities for seven-industry-leading organizations to bring their brand awareness to the next level.
The 2022 NCA Virtual Convention "Coffee Gives Back – Step n’ Serve Challenge” Sponsors (3 0 Available. NCA Members Only)
**SOLD**
The 2022 NCA Origin Charity of the Year Award Sponsor (Exclusive)
**SOLD**
The 2022 NCA Individual Recognition Awards Sponsor (Exclusive)
**SOLD**
Custom Mixology Kits and Mixologist Demonstration Sponsors (2 Opportunities. Exclusive and In-Kind Sponsorships)
If you are looking for high visibility, brand recognition, and the opportunity to “shake things up”– stop right here! Each of the following sponsorships offer a unique opportunity to create and send a custom mixology kit branded with your company’s logo and message to the first 100 attendees who sign up for the Virtual Happy Hour. Sponsor will submit a pre-recorded video of approximately 20 minutes showing attendees how to make their signature drink with a trained bartender. Contact Terri Bartlett at trbartlett@ncausa.org or 646.924.4039 to discuss creating a unique, engaging, and highly visible sponsorship opportunity for your company.
- Choose from the following
- Mixologist Demonstration during Tuesday Virtual Happy Hour
- Mixologist Demonstration during Wednesday Virtual Happy Hour
- Maximize your brand exposure and receive additional sponsorship benefits by sponsoring the entire Happy Hour. Contact Terri Bartlett at trbartlett@ncausa.org or 646.924.4039 for details.
Member $5,000 /Non-Member $5,500 each (4 3 Opportunities)
Five special opportunities give prospective Benefactor Sponsors unique, high-profile recognition with repeat exposure during the 2022 NCA Virtual Convention.
Attendee Virtual Lounge Sponsor (Exclusive)*
**SOLD**
Virtual eBag Sponsor (Exclusive)*
Each attendee is provided with a virtual eBag to store downloaded digital documents, videos, and exhibitor and attendee contact info. This exclusive sponsorship includes a customized background image on the eBag page, provided by the Sponsor, a complimentary Standard Virtual Exhibit Booth package, and the opportunity to have their digital items prepopulated in the eBag. If you are looking for repeat visibility – “it's in the bag” with this sponsorship!
Game Room and Scavenger Hunt Sponsor (Exclusive)*
*SOLD**
Virtual Photo Booth and Post-Event Photo Mosaic Sponsor (Exclusive)
**SOLD**
Wednesday Virtual Happy Hour Entertainment Sponsor (Exclusive)
**SOLD**
*Please note: Sponsors of the platform pages must supply images according to certain specifications and must incorporate certain required page elements into the design. All sponsor-provided images must be appropriate for the sponsored area. For example, a sponsor-provided Game Room background image must have the look and feel of a game room. NCA has the right of final approval for all sponsor-provided images. Contact Terri Bartlett at trbartlett@ncausa.org or at 646.924.4039 with any questions.
Member $3,500/Non-Member $4,500 each (7 2 Opportunities)
Champion sponsors have the opportunity to be recognized by sponsoring those things that will make this Convention memorable and have attendees talking about it far into the future.
Keynote Sponsors additional branding benefits: In addition to the highly visible benefit package outlined in the Sponsorship Benefits chart above, Keynote Sponsor’s logo will be featured in the session waiting room and, on the opening and closing slides. Sponsor also has the opportunity to provide a 30-second pre-recorded message that will be played prior to the sponsored session and the sponsor will have the option to include educational literature in the virtual handout area.
Tuesday Keynote Speaker Sponsor (Exclusive)
“Disrupting Workplace Bias”
Chef Jeff Henderson, Inspiring Celebrity Chef, Star of Flip My Food with Chef Jeff, and author of If You Can See It, You Can Be It.
This is a perfect opportunity if you want a high visibility and thought-provoking sponsorship! Jeff Henderson was once the poster child for explicit and unconscious bias. Following his release from federal prison over two decades ago, few people would give him a chance at redemption. Having honed a talent for the culinary arts behind prison walls, Henderson was eager to show his transformation to the world; however, the doors of rejection slammed hard. Luckily, a few bold and visionary corporate leaders stepped up to give him a shot at his dream. He became the first African American chef at Caesars Palace in Las Vegas, followed by stints at Hard Rock Hotel and the world-renowned Bellagio Resort and Casino. Jeff Henderson has been moving forward ever since.
Celebrity “Chef Jeff,” as he is known today, is using his experiences to demonstrate how unchecked bias can impact a company’s bottom line. He also shares that, with conscious effort, checked bias can change the trajectory of a human life. He is a living witness to this fact. Today Chef Jeff is the best-selling author of “Cooked,” and he is the former star of the Food Network’s “The Chef Jeff Project.”
Chef Jeff inspires attendees by sharing his inspirational journey of personal and professional transformation, while also offering unique insights about the importance of eradicating bias in workplaces.
Tuesday Keynote Speaker Sponsor (Exclusive)
“Digital Body Language: Collaborate Faster and Further, Together”
Erica Dhawan, Best Selling Author, Named “Oprah of Management Thinkers”
**SOLD**
Tuesday Keynote Speaker Sponsor (Exclusive)
**SOLD**
Wednesday Keynote Speaker Sponsor (Exclusive)
“Financial Update”
G. Scott Clemons, Partner, Chief Investment Strategist, Private Wealth Management, Brown Brothers Harriman & Co.
**SOLD**
Wednesday Keynote Speaker Sponsor (Exclusive)
**SOLD**
Thursday Keynote Speaker Sponsor (Exclusive)
“2022 National Coffee Data Trends”
Cheryl Hung, Vice President of Research, Dig Insights
**SOLD**
Thursday Keynote Speaker Sponsor (Exclusive)
“The Current State of the Food Service Industry and What the Future Holds”
Mark DiDomenico, Director of Customer Success, Datassential
**SOLD**
Wednesday and Thursday Networking Coffee & Chat Sponsor (Exclusive)
Get a latté more for your sponsorship dollars (even though we are not offering lattés) by sponsoring these Coffee Breaks. If you want “double the exposure” and create a fun and engaging activity for attendees, this is the sponsorship for you! The Coffee Breaks will be held in the Reception Room where attendees can choose a virtual table and have the opportunity to video and text chat with other attendees at their table. See below for discussion topics.
- Wednesday Coffee & Chat “Show Your Mug.” Attendees will be asked to share their favorite coffee mug and the background on why it is their favorite.
- Thursday Coffee & Chat Icebreaker Discussion Topics. Attendees will have the opportunity to network and discuss the following topics:
- How they take their coffee.
- How they got their first job in coffee.
- How their company is doing things differently in this near-post-Covid time.
- The biggest challenge facing their business.
- The person in coffee that they most admire.
- Additional branding benefits. In addition to benefits outlined in the Sponsorship Benefits chart above, Sponsor’s logo will be featured on banners and table setting in the virtual reception room where the Coffee Breaks will be held. The Sponsor also has the opportunity to provide a 30-second pre-recorded message that will be played prior to the start of the Coffee Breaks.
*Please note that topics, titles, sessions, and speakers are subject to updates and changes without notice.
Member $2,500 /Non-Member $3,000 each (7 5 Opportunities)
Contributor sponsors have the opportunity to be recognized by sponsoring those things that will make this virtual Convention the most memorable!
Tuesday NCA Next Generation of Coffee Leaders Session Sponsor (Exclusive)*
**SOLD**
Tuesday Virtual Happy Entertainment Sponsor (Exclusive)
**SOLD**
Thursday Virtual Luncheon Demonstration Sponsor (Exclusive)
This sponsorship is definitely “food for thought.” Take a break, connect with your fellow coffee leaders, and provide a preview of the “Tampa Bay experience" (our 2023 host city) with a virtual cooking demo at the Thursday Luncheon. NCA will arrange for a local Tampa Bay chef to demonstrate a signature dish.
- Additional branding opportunities. In addition to benefits outlined in the Sponsorship Benefits chart above, Sponsor’s logo will be featured on banners and table setting in the virtual reception room where the luncheon demonstration will be held. The Sponsor also has the opportunity to provide a 30-second pre-recorded message that will be played prior to the start of the luncheon.
Virtual Health and Wellness Breaks Sponsor (Exclusive)
Showcase your brand and connect with attendees in a fun and innovative way by sponsoring two invigorating virtual wellness breaks, which will include gentle yoga and mental wellness. This is a unique opportunity to create brand awareness while helping attendees rejuvenate between sessions.
- Additional branding benefits. In addition to benefits outlined in the Sponsorship Benefits chart above, Sponsor’s message and/or logo will be featured in the session waiting room and, on the opening and closing slides. Sponsor has the opportunity to provide a 30-second pre-recorded message that will be played prior to the sponsored sessions and the sponsor will have the option to include educational literature in the handout area.
2022 NCA Virtual Convention Platform Tour Sponsor (Exclusive)
Sponsor a short video that introduces all registrants to the 2022 NCA Virtual platform and that provides suggestions on how to optimize their 2022 NCA learning and networking experience. Video will be branded with your logo. Take “action” now to be the “exclusive” sponsor of this highly visible and brand awareness opportunity!
2022 NCA Virtual Convention Daily Brief Sponsor (Exclusive)
**SOLD**
Virtual Help Desk Sponsor (Exclusive)*
**SOLD**
Member $2,500/Non-Member $3,000 Per Session (16 13 Opportunities)
Associate your brand with one of these timely educational sessions to achieve maximum impact among highly focused attendees who are eager to learn. Sponsoring one of our top-quality educational sessions is a great way to bolster thought leadership and align your company with a specific topic that is relevant to your company’s product, segment, or mission.
Additional branding benefits. In addition to benefits outlined in the Sponsorship Benefits chart above, Sponsor’s logo will be featured in the session waiting room and, on the opening and closing slides. Sponsor can provide a 30-second pre-recorded message that will be played prior to the sponsored session and the sponsor will have the option to include educational literature in the handout area.
Cold is Hot
- Cold Brew session, topic TBA **SOLD**
- Dispensed Cold Brew in Retail Settings: Food Safety and Compliance Challenges **SOLD**
Diversity, Equity, and Inclusion
- Diversity, Equity, and Inclusion session **SOLD**
- IWCA - Advancing Women's Role in Coffee and Achieving Sustainable Development Goals (Please note that Sponsorship proceeds for this session will be donated to IWCA) **SOLD**
Logistics
- Insights into Increased Pest Pressures in Green Coffee Logistics
- Supply Chain Scenarios: How Did We Get Here, How Are Things Shaping Out And What Should We Be Looking For **SOLD**
- Supply Chain Shifts Can Outlast the Pandemic **SOLD**
Market Research Data and Trends
- Coffee Packaging Innovation: What’s New in the Coffee Packaging Space
- E-Commerce Coffee Data
- The Future of Ready-to-Drink Coffee in the U.S. **SOLD**
- The Impact of Remote Work on the Coffee Market **SOLD**
- The Year of Coffee’s Roller Coaster. When Can We Expect to Get Off the Ride? **SOLD**
Sustainability
- Climate Change **ON HOLD**
- Future-proofing Coffee in a Warming World **SOLD**
- Sustainable Incomes Through Coffee Farming Improvement
- What We Can Learn from Sustainable Initiatives in Hawaiian Coffee
*Please note that topics, titles, sessions, and speakers are subject to updates and changes without notice.
Additional educational session sponsorships available
NCA Convention educational breakout sessions are designed to explore emerging trends, delve into critical industry issues, and inspire new ideas. Additional session topics are in progress. Contact Terri Bartlett at trbartlett@ncausa.org or at 646.924.4039 for more information.
BANNER AD OPPORTUNITIES Back to top
| LOCATION |
MEMBER PRICE |
NON-MEMBER PRICE |
| Virtual Lobby (Only 9 Options Available) |
$1,000 |
$2,000 |
| Virtual Exhibit Hall Lobby - (2 Options - Left and Right Available) |
$1,500 |
$2,400 |
| Virtual Exhibit Hall Lobby - Center Banner |
$1,800 |
$2,700 |
Make a great first impression and capture attendees’ attention with reserving one of these banner opportunities, which will be placed in highly visible areas of the platform.
Virtual Lobby Banners (9 Available)*:
Member $1,000 /Non-Member $2,000 each
All attendees will go through the lobby of the virtual platform to enter the 2022 NCA Virtual Convention. This is an exceptional way to increase your presence by having a banner ad in the lobby area. There are a variety of branding opportunities on the opening page of the Virtual Convention. Banners are clickable and will direct attendees to either an external (such as your company’s website) or internal (such as your virtual exhibit booth) URL. You will be responsible for providing the graphics*. These banners are for the entire three days of the Convention.
- Panel #4
- Panel #5
Panel #7 - Panel #8
Panel #9 - Panel #10
- Panel #11
Panel #12 Panel #13
*Background image subject to change. Company must supply banner graphics based on specifications. Subject to platform deadlines.
Virtual Exhibit Hall Rotating Banners (3 Available)*
This is the perfect opportunity to be front-and-center on the wall that welcomes all visitors to the Virtual Exhibit Hall, which is certain to be a busy and popular destination. Banners are clickable and will direct attendees to either an external (such as your company’s website) or internal (such as your virtual exhibit booth) URL.
- Exhibit Hall Banner: Panel #1 Center. Member $1,800/Non-Member: $2,700
- Exhibit Hall Banner: Panel #2 Left. Member $1,500/Non-Member: $2,400
- Exhibit Hall Banner: Panel: #3 Right. Member $1,500/Non-Member: $2,400
* Company must supply graphics based on specifications. Subject to platform deadlines.
More Highly-visible Opportunities Are in Development!
Contact Terri Bartlett at trbartlett@ncausa.org or at 646.924.4039 for more details on how your company can be recognized alongside one of the memorable experiences of the 2022 NCA Virtual Convention!
Maximize Your Investment and Visibility
Increase your visibility even further and maximize your investment by becoming a 2022 NCA Virtual Convention Exhibitor. Take a moment to learn about virtual exhibit hall opportunities and benefits that will help your company secure a prominent position before, during, and after the 2022 Convention. Now that is thinking outside the box! (Details coming soon)
Questions?
Contact Terri Bartlett at trbartlett@ncausa.org or at 646.924.4039 to learn how your company can be recognized alongside one of the memorable experiences of the 2022 NCA Virtual Convention!
NCA Conduct and Privacy Policies
View the NCA Annual Convention Use of Likeness and Virtual Monitoring, Code of Conduct, Nondiscrimination & Anti-Harassment, and Privacy Policies. The NCA Annual Convention Privacy Policy will be updated throughout the registration period. You should periodically review this policy to understand how your personal data will be used/shared.
The Fine Print
We are still working out the details of the 2022 Virtual Convention. Topics, titles, sessions, and speakers are subject to update and change without notice. In addition, it is likely that some of the opportunities and benefits may change before the Convention. If you have any questions, please contact Terri Bartlett at trbartlett@ncausa.org or at 646.924.4039.
The NCA shall not be responsible for any typographical errors, misinformation, or misprints and shall be held totally harmless.
Back to top
Don’t Limit Your Exposure to Just the NCA Convention!
The following provides valuable opportunities to partner with the industry’s leading trade association and maintain a strategic, consistent, high-profile presence with NCA members and customers throughout the year.
NCA COLD BREW SAFETY TOOLKIT FOR RETAILERS AND VIDEO SERIES SPONSORSHIP OPPORTUNITY
Cold brew is, undoubtedly, one of the hottest categories in coffee. Its rapid growth has taken everyone by surprise -- and safety regulations have been slow to adapt.
To fill this void and help cold brew retailers brew, serve, and store cold brew safely, NCA is assembling an all-new cold brew toolkit and video series geared for retailers. Position your brand as a leader in cold brew by sponsoring the industry's go-to guide for retail cold brew safety.
This sponsorship opportunity spans two products for NCA members that will be heavily promoted to our membership and the general public across all NCA channels, and will live in near-perpetuity* online:
- A multi-page technical guide that will provide step-by-step guidance to NCA members who wish to brew, store, and serve cold brew safely in a retail setting; and
- Three (3) 60-second, professionally-animated explainer videos covering the principles of cold brew safety and offering specific guidance to retailers and manufacturers of cold brew products.
This is an unparalleled opportunity to put your brand front and center in a suite of professional cold brew resources that many in the industry will refer to for critical guidance again and again for years to come.
There are sponsorship options for every marketing objective and budget. For more information, contact Terri Bartlett, Director of Member Relations, at trbartlett@ncausa.org or at 646.924.4039.
*Minimum two years of exposure guaranteed.
NCA WEBINAR SPONSORSHIP
NCA WEBINAR SPONSORSHIP
Sponsoring an NCA coffee-centric webinar is a low-cost, high-visibility opportunity to reach an interested and captive audience. Benefits include:
- Name/logo/web link displayed on opening and closing presentation slides.
- Verbal acknowledgement of company description and web link at the opening and closing of the webinar.
- The verbal and visual acknowledgements listed above will be captured during the recording process and will have a permanent presence on the on-demand video recording.
- Opportunity to be featured in the NCA’s blog, The First Pull, in a sponsor spotlight.
- Acknowledgement in sponsored webinar marketing communications.
Visit www.ncausa.org for upcoming webinars. For more information, contact Terri Bartlett at trbartlett@ncausa.org or at 646.924.4039.
ADVERTISING OPPORTUNITIES
The NCA has a partnership with Multiview to offer several digital advertising options. Promote your product, service, or company with these targeted opportunities:
NCA’S COFFEE REPORTER WEEKLY
Number of Subscribers: 1,800+
Average Open Rate: 27.8%
Publish Date: Thursdays
Want to reach over 1,800 National Coffee Association members each week? Advertising in NCA Coffee Reporter Weekly, a hand curated digest of business-related coffee news, puts your brand’s message in front of this connected community of coffee industry professionals. Your message will be delivered directly to the inboxes of industry executives and top decision makers. It’s easy (and cost effective) to reserve your spot in our popular e-newsletter.
WEBSITE DISPLAY ADVERTISING
NCA members and coffee industry professionals regularly visit www.ncausa.org for the latest information about the U.S. coffee industry. Get noticed by this dynamic group of coffee professionals with digital display advertising on the “About Coffee” pages of our website.
ASSOCIATION SITE RETARGETING
Thousands of industry professionals — representing the leaders in the U.S. coffee industry — visit www.ncausa.org on a regular basis. Wouldn’t you like to stay top-of-mind with these potential buyers? MultiView’s retargeting solution leverages programmatic technology to show your ads to them as they’re surfing their favorite news, entertainment, lifestyle, and business sites after they’ve left the NCA website. With the right combination of creative, technology, and campaign management, you’ll get in front of more buyers more often.
For more information on these advertising opportunities, contact: salesinquiries@multiview.com or 972.402.7070.
View the NCA Annual Convention Use of Likeness and Virtual Monitoring, Code of Conduct, Nondiscrimination & Anti-Harassment, and Privacy Policies. The NCA Annual Convention Privacy Policy will be updated throughout the registration period. You should periodically review this policy to understand how your personal data will be used/shared.