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NCA 2021 Year of Service

In a year unlike any other, the coffee industry came together to support communities at home and across the country.


Whether bringing coffee to front-liners battling Covid-19, going above and beyond to support and protect their employees in a time of crisis, or directly supporting local organizations financially, the generosity of the coffee industry was on full display in 2020.

To participate, simply post on Twitter or Instagram an image or video of  you or your organization giving back during the past year using the hashtag #NCAYearOfService. Make sure to tag our accounts (@nationalcoffee on Twitter and @nationalcoffeeusa on Instagram) so we see it!

We'll not only share your posts on our channels, we'll also post them here in gallery form for the world to see and direct Virtual Convention attendees from around the world to experience firsthand how the coffee community is coming together to support the communities that have supported them through the years. 

We look forward to seeing you at our next in-person service project in 2022. In the meantime, make sure to follow us on Twitter and Instagram, check back here frequently to see how you and others in our tightknit community are giving back.