With over 60 years of insight, the NCA National Coffee Drinking Trends (NCDT) report is the industry’s preeminent survey of U.S. consumer behavior and perception.
The 2016 NCDT provides key data and analysis about American coffee drinkers, including:
- Average daily consumption
- How, where and when coffee is consumed
- How often coffee is consumed
- What factors limit – or encourage – consumption
View the table of contents
The new edition of the NCDT features an interactive platform to produce digital custom reports with the specific information you need. (Watch the video in the sidebar to learn more.)
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