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NCA Privacy Policy

Thank you for visiting our website (ncausa.org) provided to you by the National Coffee Association USA (“NCA”, “organization”, “we”, “us”, or “our”). We are committed to protecting your personal information and your right to privacy. If you have any questions or concerns about our policy, or our practices with regards to your personal information, please contact us at info@ncausa.org.

Your privacy is important to us. We developed this privacy policy to explain to you in the clearest way possible what information we collect, how we use it, and what rights you have in relation to it. This privacy policy applies to all personal data we collect while interacting with us which includes, but is not limited to, using our website, registering for an event, purchasing a product, or taking part in one of our committees.

We are a membership-based association dedicated to the coffee industry. Our membership is comprised of organizations from various stages of the coffee lifecycle including growers, roasters, distributors, and retail outlets.

Our mission has always been to promote and further the coffee industry both within the industry and the general public. We conduct various activities for the betterment of the industry including conducting research and studies on matters important to the industry, compiling data on beverage consumption, and educating the industry and consumers on pertinent topics.

TABLE OF CONTENTS

  1. WHAT PERSONAL DATA DO WE COLLECT?
  2. HOW DO WE COLLECT PERSONAL DATA?
  3. HOW DO WE USE YOUR PERSONAL DATA?
    1. NCA Members and Prospective Members
    2. Customers
    3. Event Attendees
    4. Trade Media
    5. Annual Convention Delegates, Exhibitors, Sponsors, Spouses/Significant Others
  4. HOW IS YOUR PERSONAL DATA SHARED?
  5. HOW LONG DO WE STORE YOUR PERSONAL DATA?
  6. OUR USE OF COOKIES AND OTHER TRACKING TECHNOLOGIES
  7. SENSITIVE PERSONAL DATA
  8. DO WE COLLECT PERSONAL DATA FROM MINORS?
  9. HOW DO WE KEEP YOUR PERSONAL DATA SAFE?
  10. YOUR RIGHTS
    1. Corrections and Removal
    2. Opt-out
    3. European Union and European Economic Area Individuals
  11. CHANGES TO THIS NOTICE
  12. CONTACT INFORMATION

1. WHAT PERSONAL DATA DO WE COLLECT?

We only collect personal data that is necessary for the purposes set out by our association to promote and further the coffee industry.  We collect and process the following categories of information.

Contact Details. This includes your first name, last name, email address, business phone number, mobile number, fax number, organization name, business title, and business address.

Payment Details. This includes your payment instrument number (e.g. credit card number, and the security code associated with your payment instrument).

Demographic Details. This includes your birth year.

Videos and Photographs. During certain events, photographs are taken of the attendees, in a general atmosphere setting.

Device, Connection, and Interaction Details. While visiting our site, opening communications from us, or interacting with our advertisements, we collect information about your interaction with us and your computer hardware and software. This information can include: your IP address, browser type, domain names, access and engagement times, and referring website addresses. See the section below on our use of cookies and other tracking technologies.

2. HOW DO WE COLLECT PERSONAL DATA?

We collect the data that people provide to us about themselves or their colleagues (including during the account creation process, when using the “Contact Us” page, submitting a membership inquiry, registering for an event, etc.).

On occasion personal data is provided to us from sources other than the individual or their colleague, like via our Member-Get-A-Member referral program. We also collect data through industry connections and third-party data and list brokers.  Upon receiving this personal data, we contact the data subject within an appropriate amount of time.  For individuals who are in-scope of the EU General Data Protection Regulation this time will not exceed one month.

3. HOW DO WE USE YOUR PERSONAL DATA?

As described below, we process your personal data for our business purposes on the bases of our legitimate interest, to enter into or perform a contract with you, with your consent, and/or for compliance with our legal obligation.  The following lists of processes related to these activities are not meant to be exhaustive and may be amended at any time.

NCA Members and Prospective Members

NCAUSA.org Account. As part of the membership process, organizations joining the NCA must create an online account, which then provides access to member-only benefits and member-only areas of our website.  We have determined that it is in our legitimate interest to process  account information .

NCA Communications and Marketing. We process your information to send you communications or present you with marketing related to your organization’s membership (or prospective membership) in NCA or your interest in the NCA and its activities. This may include advertisements about our services and products and communications about the NCA and its activities, your membership benefits, renewing your membership, payment of membership fees, our events, and other topics related to your membership that we think are of interest to you. We have a legitimate interest in making these communications and engaging in marketing activities.

NCA Member Directories. When your organization becomes of a member of the NCA we process the contact details of the individual designated as the “Primary Contact” for each member organization and make that information available to other members via our online Member Directory.  Upon request, an excel version of the NCA Member Directory may be sent to an NCA member. Access to this list is restricted to only other members and is not publicly available.  We do identify members on our website and provide business contact information for those members. We have determined that it is in our legitimate interest to compile and offer this directory to provide networking opportunities as a value of NCA membership. 

NCA U.S. Agent Program.  NCA offers to enter into a contract with our members in good standing to serve as the U.S. agent for those food facilities that are required to register with the U.S. Food and Drug Administration (FDA).  We process your contact details under the execution of this contract.

NCA Career Center - Job Posting and Responses.  When you create a new job posting or respond to a post you are consenting to us processing your information for that purpose as well as sharing your contact details and resume with the potential employer.

Managing and Promoting NCA. We use our member’s contact details to manage and promote the NCA, including through the Member-Get-A-Member program. We also use the personal information we collect for internal administrative purposes related to our membership and programs (including responding to inquiries from members or prospective members, conducting membership surveys, giving out awards, and managing applications to other NCA programs), event attendance, program management, and related activities. We have a legitimate interest in engaging in these activities.

NCA Board Members. These are individuals who have been selected to be part of our Board of Directors.

  • Applications. When you provide us, the personal data required for the Board of Directors application form, you are consenting to us processing this information for purposes related to selecting members.
  • Board Meeting Communications.  We have determined that is in our legitimate interest to send pertinent communications to NCA Board of Director members who are the fiduciaries who steer the organization towards a sustainable future by adopting sound, ethical, and legal governance, and financial management policies.
  • Surveys.  We value the opinion of our Board of Director members and want to make sure that our current initiatives are meeting expectations.  We have determined that it is in our legitimate interest to process the contact details of our Board of Director members to conduct surveys to gather feedback which is crucial in evaluating current and future initiatives and benefits and setting future strategic goals.
  • Board of Director Members List. We have determined that is in our legitimate interest to publish on our website (ncausa.org) the names of the members of our Board of Directors so that members, prospective members, the public, and media can see the industry leaders who are responsible for the overall direction and strategy of the NCA.

NCA Committee Members. These are individuals who take part in one of our committees, including but not limited to one of our Science Leadership Council and the Next Generation Council.

  • Applications.  By providing us with the pertinent information via the submission form or accepting our invitation, you are consenting to us processing that information for purposes related to selecting committee members
  • Committee Communications.  When you become a member of one of our key committees, you are consenting to us processing your personal data for purposes relevant to participating on a committee.  This includes, but is not limited to, sending communications pertain to committee business.

Customers

These are individuals, at member or non-member organizations, who make a purchase from us.

Processing Purchases.  When you make a purchase from the NCA including, but not limited to, market research reports and publications, a posting on our Career Center, or event registration you are consenting to us processing the personal data you provide to fulfill your order.

Communications.  When you make a purchase from us, you are consenting to us processing your personal data to send you communications related to that purchase.

Promote the NCA.  We have determined that it is in our legitimate interest to process the contact details of our non-member customers to promote NCA membership, services, and products to grow our membership base and increase the impact of our organization and programs.  This includes, but is not limited to, communicating  the value of membership, future trainings and workshops, publications, our annual convention, and sponsorship and exhibition opportunities.

Event Attendees

These are individuals who register to attend one of our events, including but not limited to, seminars, trainings, workshops, and webinar sessions. For the NCA Privacy Policy regarding our Annual Convention,  click here.

Processing Registrations.  When you register for one of our events you are consenting to us processing your personal data to complete the registration.

Communications.  When you register for an NCA event, you are consenting to us processing your personal data to send you communications to provide you with pertinent information relating to that event or future events and other NCA activities (including surveys, membership communications, publications, and sponsorship or exhibition opportunities).

Sharing Event Registrant Lists. We have determined that it is in our legitimate interest to provide registrant lists to events’ sponsors, exhibitors, and presenters, so they are aware of who is attending these events.  This conveys the value to these sponsors, exhibitors, and presenters to be a part of future events NCA will host.  These partners may follow-up with you regarding their products or services.

Webinar Presentation Requests. When you request a copy of a webinar presentation you are consenting to us processing your personal data to fulfill the request.  These partners may follow-up with you regarding their products or services.

Trade Media

These are organizations in the coffee media industry and individuals employed by these organizations that publish information pertaining to the coffee industry.

Editorial Content and Media Barter Sponsorship Opportunities.  We have determined that it is in our legitimate interest to process personal data of the trade media to discuss editorial content in order to promote NCA’s work and thought leadership, and to communicate barter and sponsorship and exhibition opportunities in order to foster and maintain good relationships with trade publications and media.

Annual Convention Delegates, Exhibitors, Sponsors, Spouses/Significant Others

Please click here for additional information on our Annual Convention Privacy Notices. 

4. HOW IS YOUR PERSONAL DATA SHARED?

National Coffee Association USA does not sell, rent or lease its customer lists to third parties for financial gain. National Coffee Association USA may, from time to time, contact you on behalf of external business partners about a particular offering that may be of interest to you. In most cases, your unique personally identifiable information (e-mail, name, address, telephone number) is not transferred to the third party. Please see the NCA Annual Convention Privacy Policy for an explanation of  how your personal information is shared with regard to the NCA Annual Convention.

Service Providers and Business Partners: We may share your information with our service providers and business partners to carry out the purposes described above (including to help us perform statistical analysis, process your payments, send you email or postal mail, provide customer support, or arrange for deliveries). All such third parties are prohibited from using your personal information except to provide these services to National Coffee Association USA, and they are required to maintain the confidentiality of your information. We also share member information with organizations that provide you with benefits for being a member of NCA, like the Savings 4 Member’s organization, so they can communicate with our members to provide information about those benefits.

Other NCA Members and the General Public: As a member of the NCA, or as a member of our Board of Directors, your contact details are made available in our B2B Directory, Member Directory (members only access), Member List, and our Board of Directors list. During certain events, including but not limited to, our annual convention or training courses, we will take photos or videos of those attending in a general setting.  These photos and videos are used on our website and during future marketing campaigns to promote NCA

Sponsors and Presenters.  When you register to attend one of our events, we will share with the sponsor, exhibitor, and/or presenter the list of registrants.

National Coffee Association USA Web sites will disclose your personal information, without notice,  to: (a) comply with the law ; (b) protect and defend the rights or property of National Coffee Association USA; (c) act under exigent circumstances to protect the personal safety of users of National Coffee Association USA, or the public; or (d) transition any portion of our activities or business to a new organization, like in the event of a corporate reorganization of NCA or merger with a similar entity.

5. HOW LONG DO WE STORE YOUR PERSONAL DATA?

We will retain your personal data for as long as necessary to fulfil the purposes for which we collected it; including to satisfy any legal, accounting, or reporting requirements. To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of unauthorized use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal requirements.

6. OUR USE OF COOKIES AND OTHER TRACKING TECHNOLOGIES

National Coffee Association USA keeps track of the Web sites and pages our customers visit within National Coffee Association USA, to determine what National Coffee Association USA services are the most popular. This data is used to deliver customized content and advertising within National Coffee Association USA to customers whose behavior indicates that they are interested in a particular subject area.

We use cookies (small text files placed on your device) and similar technologies to provide our services and help collect data. Cookies allow us, among other things, to store your preferences and settings; provide interest-based advertising; and analyze how our services are performing. We also use web beacons to help deliver cookies and gather usage and performance data about our products and services. Our services may include web beacons and cookies from third-party service providers. You have a variety of tools to control cookies, web beacons and similar technologies, including browser controls to block and delete cookies and controls from some third-party analytics service providers to opt out of data collection through web beacons. Your browser and other choices may impact your experiences with our services.

We utilize re-targeting tracking cookies to permit certain third-party companies to help us deliver advertisements and special promotions across their advertisement networks to you. You may refuse to accept browser cookies by activating the appropriate setting on your browser. However, if you select this setting, you may be unable to access certain parts of our websites. Unless you have adjusted your browser setting so it will refuse cookies, our system will issue cookies when you direct your browser to our websites.

One of the primary purposes of cookies is to provide a convenience feature to save you time. The purpose of a cookie is to tell the Web server that you have returned to a specific page. For example, if you personalize National Coffee Association USA pages, or register with National Coffee Association USA site or services, a cookie helps National Coffee Association USA to recall your specific information on subsequent visits. This simplifies the process of recording your personal information, such as billing addresses, shipping addresses, and so on. When you return to the same National Coffee Association USA Web site, the information you previously provided can be retrieved, so you can easily use the National Coffee Association USA features that you customized.

You have the ability to accept or decline cookies. Most Web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. If you choose to decline cookies, you may not be able to fully experience the interactive features of the National Coffee Association USA services or Web sites you visit.

7. SENSITIVE PERSONAL DATA

National Coffee Association USA does not use or disclose sensitive personal information, such as race, religion, or political affiliations, without your explicit consent.

Please keep in mind that if you directly disclose personally identifiable information or personally sensitive data through National Coffee Association USA public message boards, this information may be collected and used by others.

8. DO WE COLLECT PERSONAL DATA FROM MINORS?

National Coffee Association USA does not knowingly collect data from individuals under the age of 18.  By registering for any of our programs or purchasing any of our products, you represent that you are at least 18 years of age.  If we are made aware that personal data from an individual under the age of 18 has been collected, we will deactivate their account and take reasonable measure to promptly delete all associated personal data from our records.  If you become aware of any personal data we have collected from an individual under the age of 18 please contact us using our contact information provided below.

9. HOW DO WE KEEP YOUR PERSONAL DATA SAFE?

National Coffee Association USA secures your personal information from unauthorized access, use or disclosure. National Coffee Association USA secures the personally identifiable information you provide on computer servers in a controlled, secure environment, protected from unauthorized access, use or disclosure. When personal information (such as a credit card number) is transmitted to other Web sites, it is protected through the use of encryption.

10. YOUR RIGHTS

The following rights are provided to all individuals, unless otherwise stated, whose personal data we possess and process. 

Corrections and Removal

All National Coffee Association USA members can manage the personal data we possess through their NCAUSA.org account preferences page.  Please click here to sign-in and access your account.

Opt-out

All individuals have the right to opt-out of email marketing.  You can unsubscribe from our marketing email lists at any time by contacting us using the details provided below.

European Union and European Economic Area Individuals

If are in the European Union or European Economic Area, you have the following rights as stipulated by the General Data Protection Regulation (GDPR).

Right to Access.  You have the right to access any of your personal data we hold about you.  This privacy statement clearly lists the various purposes of processing and the associated lawful basis of processing.  You can also access the personal data we hold by logging into your NCAUSA.org account and viewing your account information.

Right to Rectification.  You have the right to the rectification of any inaccurate personal data we hold about you.  You can exercise this right by updating your personal data in your NCAUSA.org account page.

Right to Erasure.  In certain situations, you have the right to request that your personal data be deleted from our systems.  We will respond to this request without undue delay and no longer then one month from receiving the request.  There may be certain situations where our rights and legal obligations require us to retain certain pieces of personal data.  In the event this is the case, we will clearly communicate with you what personal data we were unable to deleted and what the grounds were for us retaining this information.

You can initiate this request by contacting us at info@ncausa.org or by accessing your NCAUSA.org account and checking the box to have your data removed.

Right to Data Portability.  You have the right to request that we provide you with an extract of your data for all processing that is based on consent and carried out by automated means.  You can initiate this request by contacting us at info@ncausa.org.

Right to Withdrawal Consent. For processing that relies on consent as the lawful basis of processing, you have the right to withdraw this consent at any time.  You can initiate this request by contacting us at info@ncausa.org.

Right to Log a Complaint with a Supervisory Authority.  If you believe we are unlawfully processing your personal data, you have the right to log a complaint with your local Supervisory Authority.  You can find the contact details here.

11. CHANGES TO THIS NOTICE

National Coffee Association USA will occasionally update this privacy notice to reflect company and customer feedback. National Coffee Association USA encourages you to periodically review this Statement to be informed of how National Coffee Association USA is protecting your information.

12. CONTACT INFORMATION

If you have any questions or comments about this policy, you may contact us at:

National Coffee Association USA
45 Broadway, Suite 1140, New York, NY 10006
(212) 766-4007
info@ncausa.org