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NCDT Consumer Insight Reports

NCA Consumer Insight Reports

The new series of NCA market research breakout reports offers targeted, in-depth insight into key issues shaping today's coffee market.


The new series of NCA market research reports offers targeted, in-depth insight into key issues shaping today's coffee market, in partnership with Dig Insights.

These data snapshots offer deeper insight into some of the most dynamic categories covered in our flagship National Coffee Drinking Trends report. 


NCA Consumer Insight Reports are exclusively available at no additional cost to NCA Members who subscribe to the NCDT Market Research Series

Eligible members may request copies of any reports listed below by contacting us.

Not sure if your company is an NCA member? View the NCA member list (all current employees can access NCA member benefits)

 

SingleCup

Single-Serve

As single-single evolves from an exciting trend to a mature market, opportunities to innovate, collaborate, and educate can be leveraged to change the conversation around single-serve systems.

coffee-and-health-research

ETHNICITY & gender

A deep dive into the coffee preferences of different ethnicity and gender cohorts.

coffee-claims

Coffee Claims and Consumers

Understand consumer attitudes towards coffee claims - and their effect on buying behavior.

coffee-and-health-research

Understanding Coffee & Health

The relationship between coffee and health continues to be a heavily debated topic.

Cold Brew and RTD

cold brew & rtd

The latest trend in coffee is driving industry growth. 

Coffee Preparation In and Out of Home Coffee Shop

Coffee Preparation In & OUT OF Home

Consumers are embracing a more mobile lifestyle, and coffee consumption trends are reflecting this change. 

Coffee Brewing

Understanding Coffee Brewing Trends

Everything you need to know about consumer usage, interest, and ownership of different coffee brewing methods.

Tea

Understanding Tea Consumption

Shifting the spotlight to American tea culture.

Gen Z

Gen Z and CoffeE

How the next generation is changing the rules and shaping the future of coffee.

Gourmet Coffee

Gourmet Coffee Trends

This is an in-depth look at the impact of gourmet coffee drinkers on the coffee industry.

Coffee at Work

Coffee in the Workplace

Learn how preparation options differ across work environments - and what employees really want.