Impact of Young Consumers on
Future Coffee Products
Generation Zers and Millennials are poised to change and diversify tomorrow’s top coffee segments and products. Join Mintel’s Foodservice Analyst Jill Failla as she identifies future trends within the crowded coffee market and how brands can achieve growth through product innovation and identifying these young consumers’ needs.
This webinar will highlight:
- Market size and forecast of retail coffee by segment
- The young coffee consumer’s behaviors and preferences
- Trends that will shape the RTD coffee market, including espresso and espresso-style roasts, decaffeinated coffee, and functional coffee