Impact of COVID-19 on E-Commerce in the Coffee Industry
June 24, 2020 at 1:00pm Eastern
NCA Members: FREE | Non-Members: $99
According to the Gallup poll, 62% of employed Americans are now working from home during the coronavirus crisis, more than double the levels from March. Additionally, because of the closure of many coffee shops, and the fact that many grocers are limiting the number of customers allowed inside their stores at any one time, there has been an enormous surge in e-commerce sales for the coffee industry over the past few months. Hinge Global's proprietary category tracking has shown that ground coffee sales on Amazon has increased by 60% in May vs. January.
Is your business prepared for this new normal? To succeed online, especially on Amazon, a clear strategy is required. This webinar will share the market sizes and key competitors on Amazon. Hinge Global will also walk you through an e-commerce playbook, and share the secrets to success on Amazon and other e-commerce platforms.
This webinar will highlight:
- The market size and business opportunities on Amazon
- Key competitors on Amazon and their brand share
- The trending search terms related to coffee
- What steps you need to take to win online and grow your business