2009 Fall Education Conference Table-Top Exhibition

Roosevelt Hotel, Palm Room
45th Street & Madison Avenue, New York City


Exhibitor Forms

Table-Top Exhibit Application/Contract (PDF)

Table-Top Registration (Online) (call for table assignment)

Table-Top Layout

Roosevelt Exhibitor Shipping Information

Roosevelt Hotel AV/Electrical Request Form

Exhibitor List



Exhibitor Benefits

  • Two (2) conference registrations - includes admission to all conference programming, receptions and tours. Ticketed events (pre-conference tour and conference luncheon) are not included in table-top fee.
  • Intimate setting allows for one-on-one access to 150 small and mid-size coffee roasters and retailers.
  • Dedicated Exhibitor page on NCA website with your company logo, description and link.
  • Email promotion dedicated to exhibitors with your company logo, description and link sent to NCA’s list of global coffee professionals.
  • Exhibitor listing in conference program with logo, company description and contact information.
  • Multiple Networking Opportunities – Welcome Reception, Networking Breakfast, Coffee Breaks and one conference session are held
    in exhibit area.

Rental and Setup

National Coffee Association Members        $900
Non-Members                                          $1,200*

  • One, six-foot, draped table with two chairs and one wastebasket is provided by the Roosevelt Hotel.
  • All displays are limited to the surface of the table provided and space immediately behind the table. No pop-up displays.
  • Any exhibitor that will be preparing or displaying food products within the exhibit hall must take precaution for protecting the permanent carpet by using
    visqueen, mats, plastic, etc

*Not an NCA Member? Join Now and save 25% on your membership and registration - contact Gerri Buchanan (212-766-4007) for information.

Exhibit Schedule

Monday, October 26, 2009

12:00 pm – 5:30 pm – Exhibitor Set-Up
  6:00 pm – 8:00 pm – Conference Welcome Reception in Exhibit Area - sponsored by Franke Coffee Systems

Tuesday, October 27, 2009

7:30 am – 6:00 pm – Exhibit Hours
7:30 am – 8:15 am – Networking Continental Breakfast in Exhibit Area
9:45 am – 10:00 am – Coffee Break in Exhibit Area

10:00 am – 10:15 am – Coffee Break in Exhibit Area
11:30 am – 12:30 pm – "Water - The Other 98.5% (Tasting Session) in Exhibit Area
2:00 pm – 2:45 pm – "Cup of Excellence Comparative Cupping" in Exhibit Area
6:00 pm – 7:30 pm – "Continue the Conversation" Cocktail Reception - sponsored by Plitek, LLC
7:30 pm
 9:30 pm Exhibitor Breakdown

Wednesday, October 28, 2009

7:30 am – 8:30 am – Coffee Service "Brought to You by FEC Exhibitors" 2nd Floor Foyer

Due to changes in programming, Wednesday's exhibiting scheduled has been shortened.
We encourage you to attend the following sessions as an opportunity to network with attendees:

9:45 am – 10:30 am – Commodities Market Primer & Beginners Cupping at ICE Futures
10:30 am – 12:30 pm – Triangulation Cupping Workshop at ICE Futures
12:30 pm
– 3:30 pm – Fairway Market Roaster Tour - sponsored by Probat Burns, Inc.
(buses leave from ICE Futures)


Shipping & AV Requirements

Exhibitors are expected to make their own arrangements to ship displays and literature to the hotel. Please refer to the Roosevelt Exhibitor Shipping Information form.

AV and Electrical Equipment are provided by the Roosevelt Hotel upon request. Click here for audio visual and electrical order forms.


Hotel Information

Accommodations are provided by the historic Roosevelt Hotel, known as the "Grand Dame of Madison Avenue" since 1924. Located in the heart of midtown New York City, The Roosevelt Hotel is situated right where the business district meets the Theater and Fifth Avenue shopping districts, giving guests the freedom to walk to Rockefeller Center, Museum of Modern Art (MoMA), and scores of other New York City attractions. The Roosevelt is steps away from Grand Central Station and is convenient to JFK, Newark Liberty International and LaGuardia airports.

National Coffee Association has negotiated an amazing deal for you $249 per night. You won't find a better rate in New York City in October. The group code "CNCA09" should auto fill when booking online. You can also call 1-888-833-3969 (toll free) or 212-661-9600 to reserve your room. Be sure to mention "National Coffee Association" or "NCA" to get the conference rate. Click here for more hotel information and to book your room. Special rates are valid through September 25, 2009.


Contact Gerri Buchanan for more information and to reserve your Table-Top. Email: gbuchanan@ncausa.org / Phone: 212-766-4007 / Fax: 212-766-5815

Back to Fall Conference 2009


Register Now

Download the Registration Form (PDF)