
This page contains a selection of presentations and handouts, in PDF format, from the National Coffee Association's Fall Educational Conference, held in New York City, October 16-17, 2003. These presentations are made available to convention attendees and NCA members.
| Session | Speaker | Download |
|
Achieving Global Sustainability |
Marc Beckman, NKG | |
| Attributes of the Modern Can | Frank Shriver | PDF file |
| Coffee Agriculture and Processing | Paul J. Fisher | PDF file |
|
Details of Industrial Can |
Frank Shriver | PDF file |
| Selling the Mystique of Single Origin Coffee | Willem J. Boot, Boot Coffee Consulting | |
| Coffee Grading Basics - George Saffadi | George Saffadi, Armenia Coffee Corporation | |
|
Coffee and Health— Oxymoron No More? |
Dan Steffen PhD, Kraft Foods |
|
| Crisis Communications | Gary Goldstein | PDF file |
| Corporate Social Responsibility | Rick Peyser, Green Mountaiun Coffee Roasters | PDF file |
|
Keeping Marketing In Line with Your Core Mission |
Bill Gerety, Dunkin Donuts | PDF file |
| A Flexible Packaging View | Jeff Clark, Curwood Inc. | PDF file |
| Crisis Management Planning | Gary Goldstein | PDF file |
| Media Cascades | Gary Goldstein | PDF file |
| Media Coaching Rules | Gary Goldstein | PDF file |
| Liquid Coffee the Next Generation | M. Bindel | PDF file |
|
Brewing Good Coffee Starts with Good Water |
Robert Governal Phd, CUNO |
PDF file |
| Robustas... Marketing Factors... |
Pierre E. Leblache, World Alliance of Gourmet Robustas |
PDF file |
| Robustas... The Full Story... |
Pierre E. Leblache, World Alliance of Gourmet Robustas |
PDF file |
|
Coffee Basics |
Randy Pope |
PDF file |
| Quality in the Roasting Room |
Howard Weiss |
PDF file |
| Revised Can Lingo |
Frank Shriver |
PDF file |
|
Thinking Outside The Cup |
Ralph Russo |
PDF file |
|
Coffee Agriculture and Processing |
Paul J. Fisher |
PDF file |
|
Robustas... Memories of Glory |
Pierre E. Leblache, World Alliance of Gourmet Robustas |
PDF file |
| The Importance of Brands |
Tim Hand, Kraft Vending |
PDF file |
| Tin Cans -The EcoFriendly Package |
Frank Shriver |
PDF file |
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