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Leadership in a Changing World

The 2016 NCA Annual Convention

March 17-19, 2016
San Diego, CA
Hotel del Coronado

Thank you to our sponsors, exhibitors, experts, and attendees for joining us to make the NCA 2016 Annual Convention such an exciting and inspiring success (and we hope you enjoyed that San Diego sunshine, too!)

Your input and expertise made it possible to delve into the challenges and trends that are already transforming coffee's future.

Stay tuned for featured speaker presentations and key lessons that emerged from this event.

See you next year in Austin, Texas!

NCA Convention 2016 Speaker Presentations


Opening Remarks

William "Bill" Murray, President & CEO, National Coffee Association USA

Opening Remarks Presentation (PDF)

Keynote Presentations

Scott Clemons, Managing Director, Brown Brothers Harriman & Co.

The Seven Year Itch Presentation (PDF)

Mark DiDomenico, Director, Business Development, Datassential

National Coffee Drinking Trends 2016 First Look*
*Excerpts from the full presentation

Seth Mattison, Founder and Chief Movement Officer, FutureSight Labs

Jason Redman, Former Navy SEAL Officer and Author

Michael Steele, Former Chair of the Republican National Committee; MSNBC Political Analyst


Pre-Convention Symposium Moderator

Laura Freebairn-Smith, Principal, Organizational Performance Group

The First Pull: Three “Signal” Leadership Behaviors



What past attendees are saying about the NCA Annual Convention:

"While coffee’s trajectory thus far is a fascinating one, the key insight I left with is that the industry’s future is exceptionally bright."
Emily Valentine, Padilla CRT (5 Reasons Why Coffee’s Future is Brighter than Ever)

"The NCA provides a great opportunity to study the business of coffee and connect with other coffee professionals. The size of the conference and the stature of the attendees facilitate productive farm-to-cup business discussions. We find attending the NCA useful to maintain our relationships with existing clients and to develop new relationships for future business opportunities."
Spencer Turer, Vice President, Coffee Analysts


NCA members are eligible for discounted registration rates.

Not a member? Find out how you can join today

Learn more about how you can participate in this event as an official sponsor or exhibitor.