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NCA Convention 2017

NCA Convention 2017 Program

Key topics in the coffee industry, and insights from leading experts from across the industry.

View the Program-at-a-Glance

Spouse/Significant Event

Discover the best the City of Austin has to offer, see the highlights of the real “Austin” before enjoying an iconic Food Truck Lunch that the city is famous for. Finish it off with a trip to the Hill County and wine tasting at a local winery.

Keynote Speakers

Harnessing your Power to Create Change


Derreck Kayongo, National Center for Civil and Human Rights

Unselling: The New Customer Experience


Scott Stratten, UnMarketing

"The Funny Story Behind the Funny Stories"


Scott Dikkers, Founder of The Onion

Economic Forecast Update


Scott Clemons, Brown Brothers Harriman & Co.

National Coffee Drinking Trends 2017 First Look


Michael Edwards, Founder, Dig Insights




Coffee Sourcing: Robusta in my Arabica?


Brian Schaneberg, NCA Scientific Advisory Group and Timothy Schilling, World Coffee Research

Brazilian Crop Study


Carlos Mera, Rabobank

Changes to the ICE Futures Robusta Coffee Futures Contract


Toby Brandon, ICE Futures Europe

Seeding Coffee’s Future: Conservation and Verification


Garold LaRue II, NSF International & Brian Lainoff, Global Crop Diversity Trust
Moderated by Tracy Ging, S&D Coffee & Tea

Making Coffee the First Sustainable Commodity


Annette Pensel, Global Coffee Platform & Bambi Semroc, Conservation International and Sustainable Coffee Challenge

Rise of the Machines: Electronic Trading and the Coffee Market


Stephen Hawrylik, National DCP 

Cupping For All Levels


Traci Armstrong, Texas Coffee Traders




For details - including theme parties and events - see the Program-at-a-Glance.